Microsoft Buys Rapt - Google Sky - YouTube APR - 3.17.08

http://www.freelinereport.comAfter losing its campaign in the European Union to block Google from buying DoubleClick, Microsoft now plans to buy Rapt, a software company that helps web publishers optimize the selling of their ad space. Rapt is a software solution that's kind of like the tools that help airlines sell seats. As a former customer, Microsoft increased its own ads revenue by 15 percent. Now, they'll combine Rapt with their previous purchases of aQuantive for $6 billion, AdECN, a stockmarket type exchange for ad space -- and Massive, which inserts ads in video games. With these tools, Microsoft plans to be the dominant player in the online display advertising game. Now when it comes to Search ads, they're still waiting to hear from Yahoo on their $40 billion offer.http://www.freelinereport.com/freeline-3-17-08Well, Google just rolled out its latest map application, called Google Sky. This program turns your web browser into a telescope, letting you browse and zoom in on the night sky with extreme detail. Mousing over certain galaxies pops up boxes that give you information on what you're looking at, making this application educational as well as pretty darn interesting.http://www.freelinereport.com/freeline-3-17-08YouTube just released their snazzy new API, giving developers the ability to create their own video sites, with all the videos hosted by YouTube, for free. If you want to create your own video site, YouTube will handle all of the messy stuff, including the video uploading and transcoding process, while you take care of all the important stuff like web design and branding.http://www.freelinereport.com/freeline-3-17-08If you like to discover new and interesting things online -- and who doesn't? That's what made StumbleUpon so popular -- well, this week we have a link to a list of ten the top sites for discovering new things on the web. Go ahead and take a look -- each of these sites gives you cool new sites to see every day, the kind of stuff worth talking about.http://www.freelinereport.com/freeline-3-17-08Meta games are all the rage these days, turning every day actions into a role playing style environment. The latest in these fun little applications is PMOG.com (Passively Multiplayer Online Game) -- which turns surfing the Internet into a massive multiplayer Role Playing Game, or RPG. Just download the FireFox extension and start playing—simply browsing the Internet IS the game. Now you can actually compete for wasting time. Excellent!http://www.freelinereport.com/freeline-3-17-08

Author: bradfallon
Keywords: brad fallon seo ppc internet marketing web 2.0 business microsoft rapt google sky youtube api stumble upon
Added: March 17, 2008

Posted on Fri, 21 Mar 2008 14:26:04 -0700 in Online seo tools
Original article: Microsoft Buys Rapt - Google Sky - YouTube APR - 3.17.08 by at YouTube :: Tag // online seo tools
Tags: Online seo tools

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